Creative brand strategist specializing in growth, connections, and impactful campaigns for wellness and luxe beauty brands.
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@MyNuFACE Social Growth
Leader in social SOV
[2020-2024]
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NuFACE's social strategy positions the brand as an industry leader by using highly visual, educational, and inspiring content. Their iconic "half-face transformations" from real users capture top-of-funnel viewers, while educational posts enhance audience understanding and brand awareness. This approach has driven over $3.1 million in sales through a blend of impactful visuals and informative posts and a strong paid media strategy.
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• 36M VIDEO VIEWS
• 383M HASHTAG VIEWS [+9,656%]
• 57,144 FOLLOWERS [+776.835%]
• 4% ENGAGEMENT RATE
• $400K IN TIKTOK AFFILIATE SALES
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• 166% FOLLOWER GROWTH RATE
• 260M IMPRESSIONS
• 163M REACH
#NUFACE goes Viral on TikTok
+72.6M HASHTAG VIEWS
SURPASSED RETAILER PARTNER SELL-THRU GOALS BY 173%
+131% YOY IN .COM SALES
+$200K IN AFFILIATE REVENUE
[12 WEEKS]
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